For most people, buying a home is the biggest purchase they'll ever make. When you provide the analysis and education they need to make an informed decision, you'll earn their trust, their business, and their referrals.
Create exceptional customer experiences
Think back to the last great experience you had as a consumer. Chances are, someone took the time to understand exactly what you were looking for and explain your options.Before you ever quote an interest rate, it's important to have a consultation with a borrower on their hopes, dreams, and financial goals for homeownership:
- What are your borrower's priorities for their loan? A low monthly mortgage payment, amount of interest paid over time, or holding onto funds right now?
- Are there options and considerations they haven't explored?
- How do different loan options compare over the life of the loan?
- How can mortgage insurance make homeownership more affordable?
The numbers are just the beginning. Your borrowers need you to bring them to life. And when you do, you'll have more meaningful customer conversations and build stronger connections.
Work smarter, not harder, with Mortgage Coach®
You could crunch all the numbers yourself, scroll through amortization tables with your customers, and leave them with reams of paper that fall flat without the analysis you provide. Or, you could make the most of technology. With Mortgage Coach, an MGIC partner, you can create:- Side-by-side loan option comparisons that analyze total cost over time
- Simple, clear charts and graphs
- Polished customer presentations (facilitate in person or virtually!)
- Video explanations to enhance your analysis and build your brand
The Mortgage Coach® is a registered trademark of WowTools, Inc DBA MortgageCoach.
Learn more about getting MGIC rates in Mortgage Coach

The Mortgage Coach® is a registered trademark of WowTools, Inc DBA MortgageCoach.
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